๐Ÿ’ŽBenefits of Smart Ads & Branded Objects

Comparison between Smart Ads and Branded Objects

What are they?

How are they placed?

Smart Ads

Non-intrusive advertisements designed to blend seamlessly into the game environment.

Dynamically served to designated Ad Surfaces on existing in-game assets.

Primarily images and videos.

Branded Objects

Bespoke, brand-curated 2D or 3D objects placed within a game environment.

Added to a game as a distinct object, with designated Ad Placements for dynamically served ad content.

3D assets / models, with optional Ad surfaces.

What are the benefits for developers?

Smart Ads

Branded Objects

Increased Revenue / Monetization

Earn revenue from ads.

Unlock new revenue streams without disrupting / compromising gameplay / game integrity .

Revenue-sharing with 65% of all ad dollars distributed back to game developer.

Potential for increased revenue through product placement campaigns.

Higher CPMs โ€” More revenue

Novelty

Ad formats are non-intrusive, protecting gameplay sanctity.

Contextually relevant, enhancing the realism of the game world.

Complement the natural flow of your game

Access to unique, brand-curated assets that can enhance game content and player engagement.

Subjectively better experience for players, more retention and satisfaction.

Fully dynamic

Easier and faster than other ad-monetization tools, reducing development workloads and lead times.

Seamless, easy, and fast integration with Rene SDKs.

Tools to manage ad inventory, track ad performance, and optimize revenue

Minimize development lead-times + one-and-done.

Reduce development workloads and lead times.

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